It’s hard to believe another year has sped by, and here at Craeve & Co., we’ve had a whirlwind of experiences, particularly in podcasting. As your trusted partner in sales, marketing, branding, and more, we increased our video marketing capabilities....
It’s a common reaction for businesses: when sales are down, the knee-jerk response is often to cut costs, and marketing budgets are frequently the first to see the axe. However, this might be the exact opposite of what you should do. As counterintuitive as it...
Welcome to the digital age, where every click, share, and like can drive your business forward —or leave you behind the competition. As the owner of a comprehensive sales and marketing firm, I’ve seen countless business owners tiptoe around the idea of a...
There’s no doubt that short-form videos have revolutionized the way we consume and share content. Hello TikTok! Instagram and YouTube have their own versions of short videos, namely Instagram Reels and YouTube Shorts. If you’ve ever wondered which is best, let’s look...
Ready in 5…4…3…2…1! Podcasts have gained immense popularity in recent years. In fact, there are 464.7 million podcast listeners globally as of 2023! Podcasts offer an engaging and personalized experience for listeners, and for businesses, they serve as a powerful...
The National Restaurant Association (NRA) Show is an annual gathering of foodservice professionals featuring over 2,300 exhibitors and attracting over 60,000 attendees worldwide. Held in Chicago each May, the NRA Show is a must-attend event for anyone in the...