Craeve Insights

What is a storyboard? A storyboard is an outline or pre-writing activity to do before you create a film. The core of a film is storytelling and follows the same plot points as anything you have ever written or read. The same way you would pre-write with a clear...

Starting back of house in 1994, Carolyn brings years of experience on the line, behind the bar, serving guests tableside, and managing venues throughout Chicago and Evanston, including staples like Julius Meinl, Francesca’s Restaurant Group, and Smylie Brothers...

We are proud to announce the promotion of team member, Rachel Smith, to Project Manager at Craeve & Co. Over the last three years, our client list has grown, and with that, Rachel’s role within the company. She began as a content development specialist and is now...

SEO and good design are two things that will get your business a higher ranking on the web, which in turn will lead to more success, and success is something that we all want.   Here are 8 tips & tricks to help you achieve success with SEO 1. Use keywords in...

A digital ecosystem is a complex network of stakeholders that connect online and interact digitally in ways that create value for all. Every digital ecosystem extends across multiple industries. And…is anyone else wondering what that means exactly? At Craeve, we have...

Did you catch Craeve’s President and Founder, Chelsea Stuck, on Rich Malachy’s recent episode of FIRED UP? Rich and Chelsea spoke about why we, at Craeve & Co, decided to wait to launch our Foodservice Friday series as part of our overall marketing strategy, and...

Digital marketing is something that should be used by everyone, but that doesn’t mean the same strategy can be used for everyone. Your company, and your brand, is unique, that is what makes you, you. You need a marketing strategy to fit your specific needs and goals,...

We're excited to announce that we've added a new member to the Craeve & Co. team. Maria Ryle has joined us as a Graphic Designer, assisting our Creative Director Erin Weston. Maria is fantastic and has already made a significant impact! We are so excited about how...

Data analysis is more than just one piece of your marketing strategy; it is necessary for the success of any marketing endeavor. At Craeve & Company, clients often ask how we collect and utilize data to boost sales. Now available in vast quantities from various...

Gone are the days when finding the time to market your business online can be done during your lunch break. The days of becoming an expert on every level of marketing your business have long passed. Craeve & Company understands that running any business is a...