Craeve Insights
Get FIRED UP! with Chelsea and Rich Malachy
Did you catch Craeve’s President and Founder, Chelsea Stuck, on Rich Malachy’s recent episode of FIRED UP? Rich and Chelsea spoke about why we, at Craeve & Co, decided to wait to launch our Foodservice Friday series as part of our overall marketing strategy, and...
5 Steps for Digital Marketing Success
Digital marketing is something that should be used by everyone, but that doesn’t mean the same strategy can be used for everyone. Your company, and your brand, is unique, that is what makes you, you. You need a marketing strategy to fit your specific needs and goals,...
Welcome, Maria, Craeve & Co.’s newest team member!
We're excited to announce that we've added a new member to the Craeve & Co. team. Maria Ryle has joined us as a Graphic Designer, assisting our Creative Director Erin Weston. Maria is fantastic and has already made a significant impact! We are so excited about how...
Digital Ecosystems: Building a Foundation from Data for Finding Customers
Data analysis is more than just one piece of your marketing strategy; it is necessary for the success of any marketing endeavor. At Craeve & Company, clients often ask how we collect and utilize data to boost sales. Now available in vast quantities from various...
“5 Reasons” Owners Should Not Run Social Media
Gone are the days when finding the time to market your business online can be done during your lunch break. The days of becoming an expert on every level of marketing your business have long passed. Craeve & Company understands that running any business is a...
Strategic Planning Through a Global Pandemic
It’s been a few years since instinctual business strategies have lent themselves to establishing a clear sense of direction, and regardless of unpreparedness, another year begins. Hello, 2022! Craeve & Company, like many of our clients, has adopted various new...
Meet Craeve’s Content Marketing Enthusiast
Platforms like Instagram, Facebook, Twitter, and YouTube are great places to introduce your business to new audiences and engage with your current demographic. Craeve & Company's Content Development Specialist Rachel Smith works to curate account-based content to...
Why Cohesive Branding Matters
Do you have a consistent logo, font, or color? Would your clients recognize your marketing before they see your logo on it? We often find that a client’s initial “look” fades significantly with time and may become unrecognizable after too many iterations are made...
We’ve got a Digital Marketing Aficionado! Say Hi!
The first impression of any business is typically visual. So much of the value of great marketing is based on the quality of creativity. The performance of your marketing and communication efforts is greatly influenced by design. Craeve & Company’s design...
Have you met our Marketing & Infrastructure Director?
Website development brings the entire marketing strategy to life. Craeve & Company partners with Slight Revision Owner Eric Nutter to manage the technical infrastructure needed for implementing web-related projects and goals, from building your web presence from...
An Interview with Craeve & Company President and Founder Chelsea Stuck
Kicking off Q4 on a high note, President and Founder of Craeve & Company Chelsea Stuck had the pleasure of having a virtual sit down with Jason Wange, founder of Foodservice Powerplant Network, a community of over 1,500 foodservice professionals who are committed to...
We’re hiring a Graphic Designer!
We're hiring! Looking for remote Graphic Designer (Contract or Part-Time) with opportunity to grow. We are looking for the right fit to expand our team immediately. Fun, supportive and collaborative company culture. Job Description: -Create branded collateral for...
Gean & Olive Unveils New Website
Gean & Olive Boutique, a woman-owned unique boutique, has unveiled the new geanandolive.com, a virtual hub where shoppers can browse the best unique gifts and handcrafted treats in Deep Creek Lake. The new website launched just in time for Autumn Glory, and...
Industry Highlight: MAFSI Partnership
MAFSI, a 73-year-old non-profit trade association comprised of 240+ independent manufacturers’ representative sales agencies, 200+ manufacturing companies, and 20+ associate partners in North America selling and marketing commercial foodservice equipment, has named...
Welcome Leah to the Team!
The Craeve & Co. team has a new member, and we are sure you will like her. Leah is a self-proclaimed “Jack” who loves writing, enjoys collecting hobbies, has a history as a journalist, and is constantly challenging herself. Pretty great, right? Well, Leah is now...